DON'T JUST EXHIBIT – BECOME PART OF THEIR WINNING STEP!
Tečem Fair 2026 | 15–17 October | Gospodarsko razstavišče
Did you know that the average runner spends more on their equipment and health than any other recreational athlete? Join us at the central sports Expo of the 30th anniversary NLB Ljubljana Marathon!
7 KEY REASONS WHY YOUR BRAND NEEDS THIS STAND:
1. 100% TARGET AUDIENCE – NO LOSS Forget about general advertising. Here, all visitors are active buyers. Reach 35,000+ sports-conscious individuals who are actively looking for equipment, nutrition and advice.
2. GUARANTEED VISIT (100% REACH) Each registered runner must personally collect their number at the fairgrounds. This means that your brand will be visible to all participants of the largest sporting event in the country.
3. "RUNNER'S HIGH" PSYCHOLOGY Runners come to the fair full of adrenaline and optimism. This is the moment when they are most receptive to buying new equipment, testing tastes and long-term loyalty to the brand that supports them.
4. GLOBAL REACH (80+ COUNTRIES) The Ljubljana Marathon carries the Gold Label. Stand alongside global brands and present your products to an international audience from more than 80 countries in one place.
5. EXCEPTIONAL LEAD GENERATION Take the opportunity to collect email addresses, run analysis and direct sales. The fair is an ideal training ground for launching new products and getting immediate feedback.
6. OPPORTUNITY FOR DIRECT TESTING (EXPERIENCE MARKETING) Runners are technical buyers. They want to feel the material of the T-shirt, put on their sneakers and run a few steps or taste an energy bar
7. STRENGTHENING THE REPUTATION AND "SOCIAL PROOF" If a brand is not at the Expo of the largest marathon in the country, it almost "does not exist" in the eyes of the running community. Presence alongside big names (e.g. Garmin, Intersport, NLB) increases the credibility of the company.
STATISTICS THAT SPEAK FOR THEMSELVES:
• 25.000 expected visitors.
• 3 days of intensive promotion and sales.
• 72% of visitors make a purchase directly at the fair.
• 100% involvement on the marathon website for all exhibitors.
Ljubljana is running. Will you run with us or watch from the sidelines?
